By Maggie Gioia | Marketing Coordinator
National Convenience Distributors hit a homerun yesterday with their first trade show of the 2022 season at the Eastern States Exposition Center — better known as ‘The Big E’ — in West Springfield, Massachusetts. With an upwards of a thousand retailers in attendance, the baseball-themed industry event offered countless deals and deep discounts on best-selling products, as well as a chance for customers, vendors and NCD employees to connect.
Since Major League Baseball’s opening day was last week, NCD highlighted crowd favorite stadium foods, ran vendor-sponsored baseball memorabilia raffles and welcomed attendees to dress the part in their favorite team’s apparel. In addition, NCD celebrated their growing team by awarding each one of their divisions most valuable player.
“Our retailers, vendors and employees always look forward to the trade show because there really isn’t any other event like it,” said Jeff Allen, NCD’s Chief Executive Officer. “It is an opportunity for us to work together in person to make all of our businesses better. We may be a growing company, but we continue to lead with the family values that emphasize this face-to-face collaboration.”
With over 200 vendors present, a 1600 square foot mock convenience store setup, a large working Island Coffee display, a full foodservice kitchen, an NCD-branded mobile technology support booth and even cornhole courts for some old-fashioned fun, the NCD April trade show reinvigorated attendees with the spirit of the industry.
Check out some of NCD’s other upcoming events here!